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B19 · Rwanda

Market research and strategy development

Transmission towers crossing open savannah
Illustrative photograph — it does not show this assignment.
Period
Feb 2020 – Apr 2020
Client
Africa Development Consultant Limited (ADC)
AESG's role
Renewable energy expert
Where
Rwanda

Market research to inform a marketing plan and strategy for business development services to renewable energy enterprises: demand analysis, competition analysis, segmentation, pricing analysis against consumer sensitivity, and distribution channel design.

market research

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